BIG BROTHER

GREEN SCREEN SHOOT & MAIN TITLES

In 2014, Big Brother called with a challenge: refresh the look of the show after 15 seasons. We kicked off a new era by reimagining the main title and launching what would become our annual green screen shoot—capturing each cast member just before they entered the house.

The shoot is fast and highly controlled. We have only one day, with limited time per contestant, and strict security to ensure total confidentiality. Contestants are kept in separate holding areas and never see each other—so their first meeting truly happens on move-in day.

What began as a fun, summery visual has since become a signature moment of the season—setting the tone, building anticipation, and visually teasing the world they’re about to enter, from the high stakes BB Casino to the madness of the Metaverse.