About the Project

We collaborated with EPIX to promote and market two new, original four-part series, The Road to the NHL Winter Classic and Road to the NHL Stadium Series. From strategy through execution, it was an amazing journey taking us on the road and shooting all four teams in Chicago, Washington DC, San Jose and Los Angeles. In the end, we finished and delivered multiple On and Off-Air spots, designed and created all graphic promotional elements, radio spots and more.

Our Role

Strategy • Live Action Production • Direction • Design • Animation • Editorial • Copywriting